Overview
Closing the gap between AI pilots and production
Financial services is a high-value vertical where the conversation on AI is still being shaped. Confia set out to lead that conversation with senior decision-makers in banking and capital markets.
The challenge
Financial institutions are eager to adopt AI, yet few manage to move pilots into enterprise-scale production. Senior buyers needed a partner who understood that gap, not another generic AI pitch.
The approach
1. A clear point of view. Confia developed a “State of the Union” whitepaper on Agentic AI in financial services, focused on the gap between AI ambition and production deployment.
2. Targeted distribution on LinkedIn. The whitepaper was promoted to senior decision-makers in banking and capital markets.
The results
1. A dedicated thought-leadership asset for the financial-services vertical
2. A credible Agentic AI point of view placed in front of senior banking and capital-markets buyers
Senior
BANKING & CAPITAL-MARKETS BUYERS
Agentic AI
CORE THEME
1
POINT-OF-VIEW WHITEPAPER
At a glance
Industry
Banking & capital markets
Audience
Senior decision-makers
Services
Thought leadership, LinkedIn Ads